The very controversial EU Cookie Law... the low down
From the 25th May 2012 a new privacy law comes into effect across the EU. The law requires that websites ask visitors for consent to use most web cookies.
The vast majority of small websites don't do this, but they do track visitors to their website, e.g. via a tool like Google Analytics, and they use social media plugins like Facebook Like buttons.
What does this mean for you?
Most EU websites will need to change, or break the law. The fine for not adhereing to this new law is £500,000!
No one wants to add this to their website, and most visitors are unlikely to be happy about it.
Does this affect websites outside the EU?
The location of your hosting is irrelevant, but the location of your business is not. Your business must fall within the legal jurisdiction of the EU. Each EU member has their own laws but may differ slightly. For most small/medium organisations, being located in the EU will mean you must comply.
Does this affect all cookies?
The vast majority will be affected apart from those that are "strictly necessary for a service requested by a user".
The law allows an exception for "strictly necessary" cookies, such as remembering when something has been added to a shopping basket. Another example would be login.
What should I do?
In our opinion, it would be impossible for the governing body to implement this law as their are millions of websites out their spanning many countries. How on earth can they police this is anyones guess.
We can not stress enough how stupid this law is and feel it will fall to the wayside in the next couple of years.
As the video above suggests, we would hold off on doing anything unless you are contacted by the governing body and asked to implement it.
But if you feel you must to add this to your website, then contact us, and for a small fee, we can make your site compliant.
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