BeSure Debt Recovery Branding

A startup company, BeSure required the full brand package and development of their marketing materials.

Our first design was accepted straight of the bat as the client loved the clean, modern approach and made the company look more established than it actually was.

The use of blue and grey and the typeface used helps portray a friendly, approachable company that is their to help.

Creating the tagline 'sure footed steps out of debt' gave comfort to the end user and this, tied in with the other support materials helped BeSure establish itself within the industry.